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Help a Reporter Out

Help a Reporter Out, or HARO, is an email that comes several times a day with 30 to 40 requests by reporters. The basic idea is that by keeping an eye on it, you may see someone say ‘I need to talk to experts in the financial tech market’ and if you’re a fintech expert, you can talk to the reporter and get a quote and a mention of your business in the article.

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