REVEAL

REVEAL by Omniconvert is a Customer Data Platform that analyzes your customers’ behavior across multiple channels. Reveal helps you understand how to acquire, retain, and delight your customers while lowering the Customer Acquisition Cost and increasing Customer Lifetime Value.

Its main features include an advanced buying behavior segmentation based on the RFM model, the possibility to improve your email marketing through the customer segmentation generated, and the possibility to lower your ad spend by using the existing customer data in the platform for marketing and retargeting to bring back newly acquired customers with High Order Value or attract new audiences like your Power Customers.